{"id":840,"date":"2013-11-05T16:23:45","date_gmt":"2013-11-05T16:23:45","guid":{"rendered":"http:\/\/pressloft.wordpress.com\/?p=840"},"modified":"2017-01-30T04:12:15","modified_gmt":"2017-01-30T04:12:15","slug":"kurzknackig","status":"publish","type":"post","link":"https:\/\/blog.pressloft.com\/de\/2013\/11\/kurzknackig\/","title":{"rendered":"Kurz und Knackig"},"content":{"rendered":"

Pressemitteilungen: Aussagekr\u00e4fter Titel<\/p>\n

Geben Sie Pressemitteilungen schlagkr\u00e4ftige und ausdrucksstarke Titel; die \u00dcberschrift gibt den Ton f\u00fcr die gesamte Pressemitteilung an. Journalisten erhalten t\u00e4glich Hunderte von Pressemitteilungen \u2013die \u00dcberschrift muss die Aufmerksamkeit der Journalisten erregen: so k\u00f6nnen Sie sich von der Masse absetzen und Medienecho ausl\u00f6sen.<\/p>\n

Geht es in der Pressemitteilung um ein neues Produkt, eine neue Kollektion, passend zu einem Trend, Ereignis, Fest, Messe? F\u00fcgen Sie diese Information in der \u00dcberschrift hinzu und geben Sie eine kurze Zusammenfassung im ersten Abschnitt der Pressemitteilung.<\/p>\n

Vergessen Sie nicht: Der erste Eindruck entscheidet, ob die Pressemitteilung gelesen \/ ver\u00f6ffentlicht wird oder nicht.<\/p>\n

\"2013-11-06_1623\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Pressemitteilungen: Aussagekr\u00e4fter Titel Geben Sie Pressemitteilungen schlagkr\u00e4ftige und ausdrucksstarke Titel; die \u00dcberschrift gibt den Ton f\u00fcr die gesamte Pressemitteilung an. Journalisten erhalten t\u00e4glich Hunderte von Pressemitteilungen \u2013die \u00dcberschrift muss die Aufmerksamkeit der Journalisten erregen: so k\u00f6nnen Sie sich von der Masse absetzen und Medienecho ausl\u00f6sen. Geht es in der Pressemitteilung um ein neues Produkt, eine […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1348,6,1345,1349,1342],"tags":[954,1176],"class_list":["post-840","post","type-post","status-publish","format-standard","hentry","category-alle","category-german","category-pr-marketing-tipps","category-kundenhilfe","category-unkategorisiert","tag-pressemitteilung","tag-titel"],"yoast_head":"\nKurz und Knackig - Press Loft blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.pressloft.com\/de\/2013\/11\/kurzknackig\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Kurz und Knackig - Press Loft blog\" \/>\n<meta property=\"og:description\" content=\"Pressemitteilungen: Aussagekr\u00e4fter Titel Geben Sie Pressemitteilungen schlagkr\u00e4ftige und ausdrucksstarke Titel; die \u00dcberschrift gibt den Ton f\u00fcr die gesamte Pressemitteilung an. Journalisten erhalten t\u00e4glich Hunderte von Pressemitteilungen \u2013die \u00dcberschrift muss die Aufmerksamkeit der Journalisten erregen: so k\u00f6nnen Sie sich von der Masse absetzen und Medienecho ausl\u00f6sen. 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