Press Loft is delighted to announce that they are now the exclusive PR partner of leading exhibition Top Drawer
Top Drawer, the UK’s leading lifestyle trade show has appointed Press Loft, the global PR Platform, to help streamline the administration of their press office as well as raise Top Drawer’s profile with key national and international press contacts.
Press Loft is now hosting Top Drawer exhibitor’s press images in an online branded Press Office https://www.pressloft.com/app/press-office/topdrawer, making them accessible to their journalist network 24/7 and streamlining the workload of their busy press team. In addition, Press Loft is promoting these product images to their network of 19,000 journalists, bloggers and influencers in the interiors sector. As a result, Top Drawer have already had features lined up in 23 countries including United Kingdom, United States, France, Russia, Austria, Germany, Spain, Ukraine, Australia, India, Poland, Czech Republic, South Korea, Greece, Romania, Ireland, Bulgaria, Luxembourg, Slovakia, Croatia, Cyprus, Denmark and South Africa.
Alejandra Campos, Top drawer Show Director, says, “We have recently partnered with Press Loft to make journalists’ lives easier and reduce the administration for our PR team. It has always been a significant workload for the team responding to hundreds of press requests for images before and after the show but they can now find all images and content online. Not only that but promoting our exhibitors’ images to Press Loft’s large media network has raised our profile significantly both in the UK and around the world.”
Nicola Snell, Founder of Press Loft adds, “We couldn’t be happier to be working more closely with such a well-respected trade show in our industry and journalists in our network are enjoying having access to their exhibitor’s imagery.”
For more information or comments please contact:
Nicola Snell – 0207 610 6633 nicola.snell@pressloft.com
Top Drawer:
The UK’s leading lifestyle trade show for design-led brands across Home, Gift, Fashion, Craft, Greetings & Stationery, Play, Food Emporium, Wellbeing, Pulse and Spotted for buyers looking for premium products.
Date: 12-14 January 2020, Olympia London
Press Loft
Press Loft www.pressloft.com is a PR Platform with a global network of 19,000 journalists, bloggers and influencers. Press Loft connects this network of journalists with +1000 clients including leading brands like made.com, Habitat, Etsy, B&Q, Dunelm, Poundland, Dulux
Press Loft streamlines the workloads of PR teams both, in-house and agency, and increases press coverage for its network. The platform generates 10,000 pieces of product coverage a month in shopping pages and Get the Look titles such as The Times, The Independent, Architectural Digest, Livingetc, Metro, House Beautiful and top titles in 99 countries around the world.
Press Loft will be at Top Drawer’s Press Office in January and also providing PR Consultations to exhibitors and visitors in the Retail Clinics.
