As 2013 is winding down and the festive season has well and truly arrived, for most people there is only one thing on their mind and that is of course Christmas, however for us PR pros, our excitement at this time of year is channelled into finding out the most important announcement of the year, which is Pantone’s colour of the year.
Yes folks, it is time to bid farewell to emerald, and welcome the captivating and eye catching hue that is Radiant Orchid.
According to the team at Pantone, Radiant Orchid is an enchanting harmony of fuchsia, purple and pink undertones, it inspires confidence and emanates great joy, love and health. It is a captivating purple, one that draws you in with its beguiling charm.
Also said to be uplifting and bold yet not over powering, who wouldn’t fall in love with this colour with such an amazing review. In Press Loft fashion, we have pulled together our 3 favourite pieces that we can’t wait to see in 2014.
