This year, all around the world, the seventies mod trend is huge. Topshop, Burberry and Ralph Lauren, amongst others, exhibited the hippy-era trend at their fashion week runways, and it has now spread into the homewares sector as well.
Journalists love staying on top of the latest trends and typically take inspiration from those that are set on the world stage, like fashion week. With this one being tipped as the biggest trend of the year, we recommend taking advantage and uploading any retro-seventies related content you can.
Seventies Mod is particularly big for the cold-weather months, so for those here in Australia (or in the Southern Hemisphere), it’s definitely time to start pitching to journalists for Winter next month, while for those in the Northern Hemisphere, journalists will just be starting to prepare for their Autumn features, so uploading images and press releases now will ensure you’re in the best position to be featured.
Don’t forget to use and update your keywords on your Press Loft images to include seventies, 70’s, retro, hippy, mod etc. to make it easier for journalists to find your amazing images.
Here are some of our favourite seventies products currently on the site – we look forward to seeing more of yours!
5. Boyd Blue
Header Image: Dwell